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Introducing Neuroencoding™

Have you ever wondered if there's a way to reprogram your mind and body to achieve peak performance?


Meet the Founder of The Neuroencoding Institute:

Neuroencoding™ is the culmination of Joseph McClendon III's 35+ years of experience and body of work. Now is the time to step up, be BOLD, and make your life magnificent. You were born for this, and I was born to guide you. The world needs more people like you and me, working to make a difference in their own lives, and the lives of others. I look forward to welcoming you to The Neuroencoding Institute diverse community.

What Is Neuroencoding?

Neuroencoding™ is the process of systematically programming the nervous system to automatically default to your predetermined emotions, thoughts and behaviors that produce your ultimate performance.


Neuroencoding™ combines the best of NLP, hypnotherapy, neuroassociative conditioning, gestalt therapy, and formal neuroscience training into a proven system that creates rapid results in any human being, regardless of their background or education level. It is Joseph McClendon III’s legacy methodology, distilled from his 30+ years of experience as an Ultimate Performance Coach with a doctorate in Neuropsychology, and it is designed to empower you with everything you need to understand how we function as human beings, and how to use that information to get the best out of yourself and others.


Imagine being able to:

  • Overcome deep-seated fears and anxieties.

  • Boost your confidence and self-esteem.

  • Achieve goals you previously thought were out of reach.

With Neuroencoding™, this is not just a dream.

It's a tangible reality. The method integrates the best of NLP, hypnotherapy, neuroassociative conditioning, gestalt therapy, and formal neuroscience training. Developed by Joseph McClendon III, with over 30 years of experience and a doctorate in Neuropsychology, Neuroencoding™ is designed to help you understand the intricacies of human behavior and harness this knowledge for unparalleled success.

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